
Letter from Luca for IWD: We are Unstoppable
Hi, lovely LUCA Community!
In the lead up to International Women's Day, I've been reflecting on the incredible power we have when we come together as women - how we support and lift each other up, and honour each other's strength, resilience and achievements.
As a female founder and as a woman navigating my own journey, I'm constantly reminded of what we're capable of - especially when we refuse to let society minimise or label us.

We can be powerful individually, but together? We can be unstoppable. A collective force to be reckoned with. It's time to question those restrictive societal labels that tend to polarise, not unite us. It's time to rewrite our narrative.
A "GIRL'S GIRL"
This thinking led me to question: what if being a "girl's girl" has nothing to do with the stereotypes we've been fed? Growing up, I never saw myself as one. I was the tomboy - climbing trees, racing bikes, getting muddy, always choosing adventure over sleepovers.
I wasn't drawn to gossip, face masks, or makeup tutorials. And for a long time, I thought that's what it meant to be a "girl's girl." I believed that's what I was supposed to do.

SHOWING UP
But, as I got older, I realised that being a girl's girl is not about what you do. It's not about what you like. It doesn't matter if you like pink pyjamas and face masks or not (and in fact, I do now too). It's about something much deeper. It's about how you SHOW up. How we show up for each other in ways that go beyond what society tells us we should do, or be.
It's about:
> Standing beside women, even when they're not your best friends.
> Celebrating their wins, even when they're achieving things you dream of yourself.
> Holding space for them, lifting them up, and believing that another woman's success doesn't reduce your own.

Because, when women support and champion each other - truly and unapologetically, without comparison or competition - we all rise. Think about it: what would happen if we stopped viewing each other as rivals and started seeing each other as teammates? We don't need to follow the "shoulds" (in fact, let's get rid of those altogether!), and we don't need to fit into any boxes. Let's acknowledge and celebrate our talents and uniqueness - in ourselves and in each other.
I believe that female friendship is its own love language. In a world that often pits us against each other, we need more of that love. We need more of us.
